Responding to changing consumer behavior and marketing due to digitalization!
We provide "Digital Insights" to clarify the consumer profile in the digital age, which cannot be fully captured by asking alone, and to support your company's realization of OMO (Online and Offline integration). In various areas of digital marketing that you are engaged in, we conduct specific analyses and evaluations using marketing research that only we can provide, to support your digital marketing efforts. Please feel free to consult us if you have any requests. 【Digital Marketing Flow】 ■ Strategy ■ Evaluation of Measures ■ Effectiveness and Evaluation on Advertising Media ■ Behavior and Experience on Owned Media ■ Analysis of Companies and Brands on Social Media *For more details, please download the PDF or feel free to contact us.
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**Digital Marketing Flow Details** ■Strategy ・Customer Profiling Lab ■Evaluation of Measures ・Polaris ・CrossData (BI Solution) ■Effectiveness and Evaluation on Advertising Media ・Vift ・Brand Trend Scope (BTS) ・Creative Search ・Dipper ■Behavior and Experience on Owned Media ・3C→A ・Usability Review ・Ax ■Corporate and Brand Analysis on Social Media ・Social Media Compass *For more details, please download the PDF or feel free to contact us.*
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For more details, please download the PDF or feel free to contact us.
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Our company has been conducting online research since its establishment in 2003, and currently supports our clients' marketing efforts through approximately 10,000 research projects annually. In addition to responding to research requests from all over Japan, we also operate in over 20 locations across 10 countries worldwide, enabling us to conduct global research as well. We have many experienced researchers on staff who can propose appropriate methods tailored to our clients' needs, ranging from online research and offline surveys to quantitative and qualitative analysis, covering everything from strategy planning to effectiveness verification.