Experience a popular tavern with AR and videos virtually! A gift campaign is also being held simultaneously, encouraging multiple purchases of products.
As a new promotional method that other companies have not implemented, we proposed content that allows customers to enjoy a "public tavern" that aligns with the product's concept. To create a sense of realism for the public tavern, we coordinated extras that closely match the product's target audience, paying attention to the production of the video. Additionally, by simultaneously launching a campaign, we also implemented a plan to encourage multiple purchases of the product. (The campaign ended in late December 2015) 【Case Overview】 ■ Takara Shuzo Co., Ltd. ■ Takara "Shochu Highball" App ■ Period: April 2015 ■ Customer Evaluation: We were able to create the brand's world view. *For more details, please refer to the PDF document or feel free to contact us.
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Takara Supply Communications Co., Ltd. will respond to our customers' requests quickly and accurately by linking workflows such as containers and packaging materials, digital promotion, and printing to provide appropriate proposals. As a media industry company, we will establish ourselves as a company that can meet customer expectations by adapting to changes in the environment.