It's also important to assess the cost-effectiveness! Here’s an explanation of the disadvantages and advantages of creating novelties.
Creating and distributing novelties can bring various benefits such as "increased recognition" and "enhanced corporate image," but there are also disadvantages to be aware of. To avoid failures in novelty creation, it is essential to understand the disadvantages as well. In this column, we will explain the disadvantages and advantages of creating novelties, along with points to consider when making them. 【Contents】 ■1. Let's understand the "disadvantages" before creating novelties ■2. Disadvantages of novelties ■3. Advantages of novelties ■4. Points to consider when creating novelties, taking the disadvantages into account ■5. How to achieve effects from creating and distributing novelties... *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.
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Koshioka Sangyo Co., Ltd. has been responding to various customer requests for over 50 years since its establishment, producing everything from parts to finished products through made-to-order manufacturing. Leveraging that experience, we now centralize everything from market research for "delightful products" that start with creating concepts, to planning/design, design, prototyping, production, and shipping. Our efforts have been well received by companies such as amusement parks and restaurant chains. Additionally, we have embarked on a novelty (MONOCOTO LAB) business to assist customers with their challenges, enhance added value, establish their significance, and contribute to society. We are also focusing on design development and advancing our own product commercialization, which has been appreciated by companies in the entertainment industry and beyond.