Design and production of cosmetic display fixtures.

basic information

【Cosmetic Display Fixtures】 "Consulting Fixture Design" The fusion of "sensitivity" and "theory" "Design" × "Marketing" × "VMD" "The Sensibility of Design" Unique "refined design," "thoughtfully considered functional beauty," "overwhelming quality feel" "The Theory of Marketing" The 4Ps of Marketing Mix 1. Product 2. Price 3. Place 4. Promotion Overseeing the entire marketing, we strongly complement promotion with the 'optimal fixtures.' "The Theory of VMD" Makes products themselves easy to see, easy to understand, easy to choose, and also attractive. Merchandise Presentation (MP) ◎ Based on the concept of VMD, accurately visually communicates merchandising 1. Visual Presentation (VP) 2. Point of Sales Presentation (PP) 3. Item Presentation (IP)

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Applications/Examples of results

【 Cosmetic Display Fixtures 】 Even with the same product, the value of the brand, product, and service can change significantly depending on the display fixtures... --- Change Brand and Product Value with Fixtures --- Work Studio's "Fixture Design" Solutions Enhancing the value of brands, products, and services at retail with beautifully functional fixtures that resonate with consumers' sensibilities. 【 Design 】 Unique, sophisticated design 【 Function 】 Unique, sophisticated functional beauty 【 Quality 】 Unmatched overwhelming quality Three Things "Optimal Fixtures" Change 【 "Brand Value" Increases 】 "Optimal fixtures" have the effect of enhancing a company's brand value. 【 "Product Value" Increases 】 "Optimal fixtures" have the effect of enhancing the value of the displayed products. 【 "Consumer Impression" Increases 】 "Optimal fixtures" unconsciously elevate consumers' perceptions of the brand and products, positively influencing purchasing behavior.