We made our "first" exhibition at the world's largest furniture fair, "Milan Salone"!

The world's largest furniture fair, "Milan Salone," was held for six days in April in Milan, Italy. A record-breaking 434,509 people attended, with visitors from 188 countries, showcasing its international appeal and vibrant atmosphere.
This time, we sponsored the "Hand-Kneaded Tile" as one of the ten works in nendo's classic exhibition "nendo: forms of movement." The weather was favorable, and there were long lines outdoors, drawing significant attention to nendo. Having participated in many overseas exhibitions before, the atmosphere was completely different from a typical trade show, and the event was exciting throughout! I strongly feel that I want to exhibit independently next year.
In Italy, there is a culture that values the old while making the new more modern. I observed how buildings, carefully maintained over the years, are renovated with the latest designs for continued use as active spaces. This made me feel the reason why Milan has become the capital of design and fashion.
Please look forward to our participation next year!

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