High-Performance Materials Week [Osaka] 13th High-Performance Plastics Exhibition Thank You for Attending

Hotron Inc. has launched its new product, the "Vehicle Count Sensor CCS3"! This product is a ceiling-mounted sensor that combines infrared and radar technology. It reliably detects vehicles in both directions with a single unit, accommodating traffic during congestion and vehicle passing, thus achieving efficient occupancy management in large parking lots. Additionally, it can be utilized for exit warning purposes in addition to vehicle counting, contributing to the safe and smooth operation of parking facilities. 'Features' - Improved detection performance against changes in road surface during rainy weather by using both infrared and radar. - Equipped with IP67 waterproof and dustproof performance, making it effective even in salt damage areas. - Various settings can be configured from a dedicated app (for Android devices), with current settings easily visible at a glance. - The base dimensions are the same as the previous model "CCS2," allowing for smooth replacement of existing equipment. *For more details, please refer to the product information, catalog download, or contact us.*

At StrateCutions HRD LLC, we provide trivia useful for management through videos. As part of the series "Billion-Dollar Company Creation Support Research Group," today we will present "Market-Oriented and Customer-Oriented Strategies." (Please check the "Related Links" below.)

Hotron's vehicle detection sensors allow you to search for products that meet your needs from three categories: "Purpose of Use," "Location of Use," and "Product List." The sensors detect the passage of vehicles and notify you with a rotating light, or switch the display of parking availability. They manage vehicle presence, full parking, and exit warnings in parking lots, contributing to safe driving and smooth operational management within the parking area. They are used in various settings, from coin-operated parking to large-scale parking lots.

Have you ever been told at work to "think from the customer's perspective"? In fact, there is a significant pitfall in thinking about "customer perspective" by imagining "what if I were the customer..." in your mind. When you think based on imagination without having experienced it yourself, you unknowingly incorporate "your own preferences" and "the production side's convenience," ultimately resulting in "just your own perspective." This is where the concept of "customer starting point" becomes important. Customer perspective: Imagining and thinking about the customer's feelings in your own mind (subjective) Customer starting point: Starting from the "facts" of the real problems and behaviors that customers face (objective) When creating brochures or advertisements, what is important is not baseless fantasies, but starting from the real problems and voices (facts) that the customers in front of you are experiencing. At Oibe Design Office, we do not simply create beautiful printed materials; instead, we engage in a collaborative design process centered around this "customer starting point," organizing the thoughts and strengths that companies want to convey. *If you are struggling with how to communicate your company's strengths or create promotional tools, please feel free to consult with us.

ODS Corporation, a manufacturer of information terminals for business and a provider of digital solutions (headquartered in Chiyoda, Tokyo; President: Kiyoshi Sunanaga), has announced the start of handling industrial embedded touch displays equipped with PCAP (Projected Capacitive) touch technology that supports 10-point multi-touch, developed by the American company ViewSonic, which has a proven track record of implementation in various countries around the world. In recent years, digitalization aimed at improving operational efficiency and reducing manpower has been rapidly advancing in sectors such as food service, retail stores, commercial/public facilities, manufacturing sites, and logistics facilities. At the same time, there is a growing demand for flexible equipment selection based on usage environments and installation locations, as well as for long-term stable operation. This product is available in four sizes ranging from 15.6 inches to 32 inches, achieving specifications optimal for embedded applications, such as continuous operation for 24 hours, vertical/horizontal/flat installation, and a surface glass that is resistant to scratches. Additionally, we provide comprehensive support for implementation, including technical assistance and free loan of evaluation units for video system SIers, industrial machinery manufacturers, and kiosk terminal manufacturers.