ウィル・フォース Company Profile

Supporting the smooth sailing of the brand strategies of companies to their global hubs

We are a design management company that provides one-stop support for Japanese companies' marketing communications activities with their overseas subsidiaries, from systematic solution to creative production. ◆ Functioning as a hub connecting headquarters and local subsidiaries We smoothly bridge headquarters' strategies with local subsidiaries, ensuring the reliable sharing of information and policies. We support the stable progress of even complex multi-site projects. ◆ Designing a system to disseminate strategy We provide consistent support from market research to brand positioning and marcom design. We build a strategic foundation that enables local subsidiaries to autonomously promote their marketing. ◆ Delivering brand value through creatives that resonate locally We plan and produce creative content optimized for each region's language and culture. We effectively communicate the strengths of Japanese brands to local customers, leading to empathy and choice. As a member of the Daishinsha Group, we can handle a wide range of CX-related issues both domestically and internationally.