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感性リサーチ

addressTokyo/Chiyoda-ku/2-10 Kanda Tsukasa-cho
phone03-3258-7100
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last updated:Sep 02, 2025
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[Naming Development Case] Agricultural Product Sales Service: Lokanoka

Request for naming a market! I came up with a name that focuses on the "value of connecting with farmers."

We would like to introduce a case where we developed the naming for the market "Rokanoka," utilizing the entrance of a condominium. It is convenient for the elderly and families with children, and it expands the enjoyment of food through interaction with producers. We focused on the "value of connecting with farmers" when creating the name. The market, held in a local condominium environment, serves as a place to foster community (local) connections, and we combined it with "farmer" (Nōka) to create a coined term. 【Features of the Naming】 ■ The repetition of the same vowel emphasizes rhythm, giving the entire word a sense of vitality. ■ The combination of sounds evokes nature and organic elements while also conveying an active impression. *For more details, please download the PDF or feel free to contact us.

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[Naming Development Case] Residential Area Name: ExMet

Proposing a new name for a house suitable for remote work in the suburbs! A coined term has been created.

We would like to introduce a case where we developed the naming of the residential area called "ExMet." We proposed a new name focusing on the concept of being "a place that ensures access to the city center while also enriching lifestyles such as hobbies and child-rearing." We created a coined term that combines "Extended Metropolitan," meaning an expanded city, and "External Metropolitan," meaning an outer city. 【Features of the Naming】 - It has an advanced and stylish image while also possessing a sense of strength and reliability. - The presence of hard sounds like "ku," "su," "t," and "to" makes it resonate more with men, but the soft sound of "me" adds an affinity for women. *For more details, please download the PDF or feel free to contact us.

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Naming Consulting "NameCo"

A reliable partner for everyone who believes in the power of naming!

"NameCo" is a service where naming professionals support the development of names. We accompany you to ensure that a name is chosen that brings out the characteristics of the naming target and maximizes its appeal. Additionally, we conduct unique naming development and analysis using methods that leverage the potential effects of naming on the brain and activate creative thinking in meetings. [Features] ■ Assistance until the name is decided ■ Naming development and analysis based on neuroscience research *For more details, please download the PDF or feel free to contact us.

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Emotional communication

In an hour and a half, the atmosphere at work changes dramatically, and family relationships improve.

Our company offers a new technique called "Sensory Communication" for different sensibilities to recognize each other. We have developed a system of sensory control designed for artificial intelligence into a communication technique that can be used by real humans, and we provide it in the form of books and seminars. A communication theory that will open your eyes. We invite you to experience it at least once. 【Perfect for the following needs】 ■ Looking for a diversity promotion seminar ■ Want to facilitate communication within the organization (new employee training, staff training) ■ Want to improve negotiation and leadership skills (management training, executive education, coaching staff training) ■ Want to eliminate frustration and confusion in human relationships (mental training, PTA training, cultural events) *For more details, please feel free to contact us.

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