ナカハラプリンテックス Company Profile

From various printed materials on paper to variable barcode stickers produced by digital label printers, as well as small lot and multi-variety simultaneous printing labels, leave it to us!

We provide comprehensive sales promotion support, ranging from paper printed materials such as posters, brochures, and catalogs, to various label seal printing, product packaging, design production, web development, advertising, and sales promotion (SP). In our dedicated label printing factory, we have a range of label printing machines including letterpress, offset, and digital. We produce everything from food labels to promotional seals, character seals, washi tape, and novelty items like memo pads with stickers. Notably, we manufacture variable barcodes related to medical applications, leveraging the variable printing capabilities of our digital label printers, and we accept a wide range of orders. Additionally, we offer a "label marketing" service that utilizes the "small lot, multiple varieties simultaneous printing" feature of our digital label printers. For example, we conduct "A/B testing" by producing multiple label designs to compare their actual sales performance. We also offer "localization," where we change label designs according to each shipping and wholesale destination. Furthermore, we implement "seasonalization" by printing labels in designs that align with seasons or events, rather than just large quantities to reduce unit costs, making them more suited to market needs. We support sales increases through campaigns that integrate with smartphone AR for digital stamp rallies, among other initiatives.