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Today, I would like to introduce "Integration with CMS." "Integration with CMS" refers to creating the core functions of a website using a "CMS" and connecting other functions using "API." "API" stands for "Application Programming Interface," which can be simply described as "a feature for sharing the functions of software developed in-house." "Interface" means "boundary surface or point of contact," and "Application Programming Interface" is essentially "a bridge between two different programming environments." *You can view the detailed content of the blog through the related links. For more information, please download the PDF or feel free to contact us.*
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In recent years, there have been many websites created using CMS. CMS is a tool that allows anyone to easily create a site and can also lead to increased efficiency and cost reduction in business operations. However, there may be some who feel that "there are too many types and I don't know how to choose" or "I don't even understand CMS itself." In this article, we will introduce the basics of CMS, its benefits, and points to consider when implementing it. By understanding CMS, you will gain insights into how to build a website that suits your company. *For detailed blog content, you can view it through the related links. For more information, please download the PDF or feel free to contact us.*
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Today's theme is an introduction to "plugins" in the context of "CMS." "Plugins" refer to a general term for programs used mainly in two types of software. ■ Plugins used in internet browsers These are features that allow various functionalities to be added within the browser. There are features that can add functionalities in response to mouse movements, so it is possible to continuously add what you want. *Detailed content of the blog can be viewed through the related links. For more information, please download the PDF or feel free to contact us.
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Today's theme is an introduction to "CMS" and "scratch development." "Scratch development" refers to the method of creating something completely original from the ground up. Since it involves developing features that fit the internal flow of the company, it allows for flexibility and information design tailored for in-house use, making it capable of handling all functions and complex systems that suit the company. This is a significant strength of "scratch development." With existing "CMS," customization is often used, but there can be cases where certain aspects are functionally difficult to use or where there are unnecessary features. In terms of budget, existing "CMS" can help keep costs down, but "scratch development," being original, generally incurs significantly higher costs. *For more details about the blog, you can view it through the related links. For more information, please feel free to download the PDF or contact us.*
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We would like to introduce the typical functions of the "management screen" that operates the "CMS." (1) Administrator Management This function determines the representative account that manages the "CMS." The representative account has the authority to operate all functions. It is possible to manage the "CMS," including adding staff, restricting functions available to each staff member, and approving or disapproving the publication of articles. It is also possible to restrict functions based on region or department. For example, the hiring department can be limited to only the news function, which is a feature available in the "management screen" of the "CMS." *For detailed information about the blog, you can view it through the related links. For more details, please download the PDF or feel free to contact us.*
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"I want to create a website" or "I want to renew my website," and so on. When considering these, you will inevitably hear about "CMS." Even if you know the basics of CMS, the necessary preparations, procedures, and points to be cautious about during the construction can be surprisingly difficult to understand. In this article, we will clearly explain the approach we actually take in the field of CMS construction, the points to check, and the common pitfalls to avoid. *For detailed content of the blog, you can view it through the related links. For more information, please download the PDF or feel free to contact us.*
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CMS allows for relatively easy website construction, customization, and SEO measures, making it increasingly popular among companies in recent years. Among them, the globally used CMS is "WordPress." WordPress is a popular CMS worldwide due to its rich features and the fact that it is free to use, with over 35% of all websites globally said to be built with WordPress. In this article, a CMS vendor will explain about WordPress, which is supported by so many people. It is frustrating, but WordPress has many excellent points, and here we will explain its appeal as openly as possible. However, while WordPress has many advantages, there are also risks in terms of security and other aspects, so we will also discuss points to be cautious about when using it. Please read this and consider implementing a CMS from a broad perspective. *For detailed blog content, you can view it through the related links. For more information, please download the PDF or feel free to contact us.*
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The CMS used to build websites plays an important role in the operation of corporate sites. However, while free CMS options like WordPress are multifunctional and highly flexible, it is also true that companies with few personnel skilled in computers and web-related matters face significant security risks. Therefore, this time we will introduce the security (vulnerabilities) of CMS. We hope this will provide an opportunity to consider the security of the CMS you are currently using or are thinking of implementing in the future. *You can view the detailed content of the blog through the related links. For more information, please download the PDF or feel free to contact us.
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In today's world, it has become common for companies to have websites. Due to the ease of updates and other factors, more companies are creating and managing websites using CMS (Content Management Systems). However, some may feel hesitant due to uncertainties about how to choose a CMS and how to manage it after implementation. In reality, implementing a CMS is not that difficult. What is more important is how to manage it after the CMS is introduced. In this article, we will introduce methods for implementing a CMS and strategies to enhance its effectiveness. *For detailed content of the blog, you can view it through the related links. For more information, please download the PDF or feel free to contact us.*
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In recent years, "headless CMS" has been particularly noteworthy among CMS options. It is said to offer greater freedom and the potential for increased productivity compared to traditional CMS. However, the suitability of headless CMS varies depending on the characteristics of the site or company. This article will introduce the basics of headless CMS and the types of sites and companies that are well-suited for it. *For detailed content of the blog, please refer to the related links. For more information, feel free to download the PDF or contact us.*
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Many people who are thinking about creating a website may be considering the use of CMS templates. Since the costs, customization options, and design qualities of CMS templates vary depending on the type, it is important to choose one that fits your company. This article will provide a detailed explanation of the overview of CMS templates, the advantages and disadvantages of using them, and the differences between free and paid templates. In the latter part of the article, we will also explain the characteristics of companies that should focus on template design, so please read through to the end. *You can view the detailed content of the blog through the related links. For more information, please download the PDF or feel free to contact us.*
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For those considering a CMS migration, many may have questions such as, "When is the right time to migrate to a CMS?" and "How should I specifically proceed with it?" In this article, we will first explain the common backgrounds of companies considering a CMS migration, and then discuss the best timing and process for migrating to a CMS. In the latter half of the article, we will also cover important points to consider during the CMS migration, so please refer to it. *You can view the detailed content of the blog through the related links. For more information, please download the PDF or feel free to contact us.*
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CMS is a term often heard when creating or renewing a website. However, many people may not fully understand what CMS specifically entails. In this article, we will explain the overview and types of CMS. In the latter half of the article, we will also introduce the types of servers and their respective advantages and disadvantages, so please be sure to read until the end. *You can view the detailed content of the blog through the related links. For more information, please download the PDF or feel free to contact us.
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More and more companies are now adopting CMS to build their websites. However, since many CMS options are offered by various vendors, some may not know which CMS is suitable for their company. In this article, we will introduce how to choose a CMS along with some recommended CMS options. If you read to the end, you should be able to understand how to select a CMS that is appropriate for your company. *For detailed content of the blog, you can view it through the related links. For more information, please download the PDF or feel free to contact us.
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Currently, building websites using CMS has become common. However, precisely because it is common, the number of tools has increased, and some people may find it difficult to understand the criteria for choosing a CMS. To select the right CMS for your company, it is essential to first understand the types of CMS and compare them with your company's situation. In this article, we will examine CMS from three perspectives. By reading to the end, you will be able to find a CMS that suits your company. *You can view the detailed content of the blog through the related links. For more information, please download the PDF or feel free to contact us.*
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A CMS that allows you to build a site without specialized knowledge. It is being adopted by many companies because it can also build e-commerce sites. However, if the e-commerce site you are considering building does not match the CMS, both the construction and operation will not go well. It is necessary to choose one that takes into account the scale, employee skills, and operational aspects. In this article, we will introduce how to select a CMS that is suitable for your company in building an e-commerce site. Our developed system "Site Manage" is a highly flexible package CMS that allows for unique customizations you want to achieve on your e-commerce site. *For more details about the blog, you can view it through the related links. For more information, please download the PDF or feel free to contact us.
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A CMS that allows for centralized management of content and a CRM that manages customer information. Although they are provided as separate systems, they can be integrated, and by doing so, they can generate high sales effectiveness on the web. In this article, we will introduce the benefits and ways to utilize the integration of CMS and CRM. This is a must-read for those engaged in web marketing or looking to enhance their sales effectiveness. The key to achieving results through integration lies in the design of "which data to use, when, and which to prioritize." With our self-developed CMS "Site Manage," which supports API integration with major CRMs, we can guide you seamlessly from requirement organization to integration design and estimation. *For detailed content of the blog, please refer to the related links. For more information, please download the PDF or feel free to contact us.
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The corporate website is often referred to as a "business card on the internet" and serves as the face of the company. When creating or renewing it, attention should be paid not only to the design but also to the "structure." By ensuring that the structure is appropriate for your corporate website, you can provide information effectively and increase user satisfaction. This article explains the structure of corporate websites. It covers the necessary structural elements as well as the steps to create a structure. We also include examples of corporate websites that can serve as references for your creation or renewal, so if you are considering this, please take a look. *For detailed content of the article, you can view it through the related links. For more information, feel free to contact us.*
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The "corporate site," which can be considered the face of a company, often struggles with low access and conversion rates. It is said that there are hundreds of millions of sites in the world, and it is extremely difficult for a company's corporate site to be chosen from among them. However, if SEO measures are implemented and the site ranks higher, there is a significant possibility that the number of visitors will greatly increase. In this article, we will introduce the challenges of SEO measures for corporate sites and specific strategies to address them. *For detailed content of the article, please refer to the related links. For more information, feel free to contact us.*
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Currently, more companies are attracting users through information on their corporate site blogs and leading them to purchase their products and services. While competitors are succeeding with their blogs, there may be those in charge who are struggling with their own corporate site blogs, as they see neither an increase in access nor conversions. To achieve results with a corporate site blog, it is important to prepare in advance, including establishing an internal structure and selecting target audiences and keywords. This article will introduce points for achieving results based on common mistakes seen in corporate site blogs. *For detailed content of the article, please refer to the related links. For more information, feel free to contact us.*
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This document summarizes the process of "persuading your superior" in preparation for the necessary approvals before obtaining a quote. It includes methods for identifying issues, delving into and categorizing challenges, and exploring solutions, as well as common problems related to websites and solutions using "SITEMANAGE." If you can persuade your superiors following the steps in this document, you can directly apply its content to your requirements definition document. Please make good use of it. [Contents] ■ Understand the current issues ■ Common challenges related to websites ■ How to solve them with SITEMANAGE ■ Summary *For more details, please download the PDF or feel free to contact us.
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In this document, we present six selected examples of membership sites from the 600 sites we have built. These include cases where information is provided to multiple membership categories on a single site, site construction that enhances customer support productivity and customer satisfaction, and site construction that supports sales while simultaneously improving customer satisfaction. We also introduce our CMS "SITEMANAGE." [Contents] ■ Introduction of examples ■ What is SITEMANAGE? ■ Strengths of SITEMANAGE ■ Process of SITEMANAGE implementation ■ Contact information *For more details, please download the PDF or feel free to contact us.
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This document is a collection of RFP templates that customers considering the new construction or renewal of a website can use as is. It introduces important points to keep in mind when creating an RFP, such as conducting internal requirement hearings, determining objectives and goals, and outlining conditions and request scopes. If you create an RFP without being aware of these points, there is a risk that you may not be able to effectively compare multiple companies or that there may be a misalignment in understanding with the development company, so it is advisable to check in advance. [Contents] ■ Notes on using the templates ■ Important points to consider when creating an RFP ■ RFP template for website construction that can be used as is *For more details, please download the PDF or feel free to contact us.
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This document explains "How to Choose a CMS Essential for Improving Web Quality and Update Frequency." It covers the benefits of CMS, which can bring significant advantages to companies in terms of people, information, and money, as well as the three types of CMS and key points to consider when selecting one. Additionally, we introduce our customizable and externally integrated CMS, "SITEMANAGE." [Contents (partial)] ■ Why CMS is essential ■ What you can achieve by implementing a CMS ■ Three types of CMS ■ Key points for selecting a CMS (for implementation personnel) ■ Key points for selecting a CMS (for operational personnel) *For more details, please download the PDF or feel free to contact us.
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This document summarizes the preliminary preparations for website production and the selection methods for production companies. It explains the analysis of the current site, the identification of issues and problems, the collection of information necessary for server construction, and the organization of content to communicate to the production company, as well as listing what needs to be prepared before requesting a production company. I hope this document serves as a hint for solutions for your company. [Contents] ■ Things to organize before website production ■ Selection of production companies ■ Points to consider when advancing website production ■ Preparation list for responsible personnel ■ Company introduction *For more details, please download the PDF or feel free to contact us.
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"SITEMANAGE" is a package CMS that allows for the construction of various types of websites. You can choose from over 100 available features and combine them to build systems tailored to various usage scenarios. Even if certain functionalities are lacking, customization and new development can address this, making it widely utilized in many web services and systems. Additionally, it adheres to a proposal-based development style, allowing for flexible responses to high-difficulty projects. 【Features】 ■ Gradual development ■ Multi-site license ■ External integration and customization ■ Excellent operability *For more details, please download the PDF or feel free to contact us.
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A single page that deals with a specific product or service is called a "landing page." It is a growing advertising method in recent years because it is suitable for promoting one product, service, or campaign. However, there may be many questions for those considering creating a landing page, such as "What makes an effective landing page?" and "How is it different from a homepage?" In this article, we will introduce the differences between a homepage and a landing page, as well as key points to consider when creating a landing page. *For more details on the blog, you can view them through the related links. Please feel free to contact us for more information.*
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Currently, it is said that there are 500 million active websites in the world. In Japan, more than 90% of companies are reported to have established websites, and it is becoming increasingly common for businesses to have an online presence. However, because there are so many websites, many people may feel confused about the direction of their own company's website. A clear structure and design that convey the company's image and appeal are essential for a website. In this article, we will introduce 15 websites of organizations and companies managed by Shift Inc. Please use this as a reference when creating your own website. *For more details about the blog, you can view it through the related links. For further inquiries, please feel free to contact us.*
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Each page of the homepage has a "title." The title is very important because it is where users click when a list is displayed in search engines. If you can create an attractive title, the click-through rate will significantly increase. However, many people may not know what constitutes an "attractive title." In this article, we will introduce homepage titles that can increase access numbers and points to keep in mind when creating titles. If you read to the end, you will be able to create a title that makes people want to click. *You can view detailed content of the blog through the related links. For more information, please feel free to contact us.
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To attract customers through your website, SEO measures are essential. While it's more effective to leave SEO measures to professionals, if you have the knowledge and time to implement them, it is possible to do a certain extent on your own. By conducting SEO measures yourself, you can also benefit from cost savings. This time, we will introduce the basics, procedures, and points to note about SEO measures for those who want to do it themselves. Our company provides total support from website creation to post-creation operation. If you have any concerns about website operation or customer attraction, please contact us. *You can view the detailed content of the blog through the related links. For more information, feel free to contact us.
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In today's world, where the internet is commonplace, many companies have their own websites. A website determines a company's image and is an extremely important means of information dissemination for businesses striving to survive in the modern age. However, there may be some individuals who do not know how to build a website or are unsure about the costs involved. In this article, we will introduce how to create a website, the steps involved, and the necessary expenses. Recently, many companies have been adopting CMS (Content Management System) when creating or renewing their websites. Our company also deals with the commercial package CMS "SITEMANAGE." We have case studies of companies that have implemented "SITEMANAGE," so if you are interested, please take a look. *You can view the detailed content of the blog through the related links. For more information, please feel free to contact us.
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It is often said that updating a website is the real deal. Updating a website is an important task for nurturing the site and achieving conversions (CV). However, there are multiple methods for updating a website, and the method to choose depends on the company's situation. Additionally, whether to outsource the updates to a production company or to handle them in-house is also an important point. In this article, we will introduce the methods for updating a website and the necessary preparations. Updating a website created in HTML by yourself requires a lot of effort. *You can view detailed content on the blog through related links. For more information, please feel free to contact us.
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Creating or renovating a website requires a significant amount of time and money. Depending on the contractor and the scale of the site, the average cost for website creation can be around 100,000 yen at the low end, and for larger projects like e-commerce sites, it can exceed 1,000,000 yen. Additionally, there are many tasks that must be carried out in collaboration with the production company, such as preparation, meetings, and requirement definitions, which can be burdensome to manage alongside regular business operations. This is why many people are keen to avoid failures in website creation. However, no matter how much one wishes to avoid failure, there are indeed cases of failure in website creation. These often occur when one engages in "things that should not be done in website creation and operation." In this article, we will introduce the things to avoid in website creation and operation, categorized by processes such as planning, design, and content creation. Please read through to the end to reduce the likelihood of failure in your website creation and operation. *For more detailed information about the blog, please refer to the related links. Feel free to contact us for more details.*
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In modern society, the spread of the internet has advanced, and various web systems using different technologies can be seen online. While we usually use web systems unconsciously, how are they classified in relation to applications and websites, and what are the differences between them? This article aims to explain the basic concepts and mechanisms of web systems, the development process, and the advantages and disadvantages of using them, targeting information system departments and DX personnel who aim to improve business efficiency through the introduction of web systems. Please make use of this information to enhance your understanding of web systems as a whole and to consider which web systems should be implemented in your company. *You can view more detailed content of the blog through the related links. For more information, please feel free to contact us.
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In recent years, there has been a growing trend of web services utilizing tech touch. Tech touch refers to user support measures that use technology, such as instructional videos and tutorials. By leveraging tech touch, it is possible to save on internal human resources while providing support to a larger number of users. This article will introduce the basics of tech touch, as well as specific implementation methods and case studies. If you are concerned about wanting to maintain the quality of support for customers and internal users while keeping costs down, please read on until the end. *For more detailed information about the blog, you can view it through the related links. For further inquiries, please feel free to contact us.*
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Tools for streamlining customer success have the effect of improving customer satisfaction and retention rates, and they are being adopted by many companies. By implementing these tools, the management of customer data can be made more efficient, allowing for quicker actions towards customers. However, there are many company representatives who are troubled by concerns such as "I don't know which tool to choose" or "I'm worried if customer success tools can be utilized in our company." This article will thoroughly explain not only the basic knowledge of the tools but also tools categorized by implementation purpose, the benefits of implementation, and how to choose without making mistakes. *For more detailed content of the blog, please refer to the related links. For more information, feel free to contact us.*
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If your homepage has been created but does not appear in search results, or if it used to be displayed but has since disappeared, there may be some issues with the homepage. Common problems include issues with crawlability, settings, and content quality. If these problems can be resolved, the homepage will likely start appearing in search results. In this article, we will explain the major factors that prevent a homepage from appearing in search results and how to address them. By accurately implementing the content we introduce, your concerns about search results should be resolved. *For detailed blog content, please refer to the related links. For more information, feel free to contact us.
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Many companies are likely to consider a site renewal aimed at business transformation and attracting customers through the internet. However, it is generally said that when a site renewal is carried out, the number of visits tends to decrease. This is because Google may judge the renewed site as "a different site from before," leading to a temporary decrease in SEO effectiveness. However, if a site renewal is conducted with SEO considerations in mind, it is possible not only to prevent a decrease but also to increase the number of visits and conversion rates. In this article, we will introduce SEO points to consider during a site renewal. *For more details about the blog, please refer to the related links. Feel free to contact us for more information.*
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When renewing a website, it is common to inform users about the renewal. However, many people may struggle with questions like "What should I write?" or "How can I convey the renewal content in a way that is easy for users to understand?" The content and purpose of the renewal, as well as the timing of the announcement, will vary, but once you remember a certain structure, creating the announcement text is not that difficult. In this article, we will introduce example sentences for website renewal announcements and the structure for creating announcements. We have prepared various patterns that can be used simply by changing the company name, date, and content, so please use them as a reference. *For more detailed information about the blog, you can view it through the related links. Please feel free to contact us for more details.
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As one of the information gathering tools, a company's homepage is a very useful means. There are even marketing methods that enhance brand image and gain consumer trust through the information disseminated from the homepage. However, it is said that when users conduct internet searches, they only view the homepages that appear on the first page. In other words, in order for users to visit your company's homepage, it needs to be displayed at the top of search results. With over 500 million homepages, it is very difficult to appear at the top of search results, but it is not impossible. By understanding the factors that prevent higher rankings and implementing strategies to improve visibility, there is a significant possibility of success. In this article, we will introduce specific measures to improve the ranking of your homepage. *For more details about the blog, please refer to the related links. For further inquiries, feel free to contact us.
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In this document, we will introduce the case studies that Shift Inc. has produced and supported so far, incorporating specific initiatives and results. We provide a wealth of information, including an introduction to our strengths, a presentation of our in-house developed package CMS "SITEMANAGE," a list of production achievements, and case studies for corporate sites, portal sites, membership sites, and system development. For each company, we include the deciding factors for implementation, challenges before implementation, and effects after implementation, so please use this as a reference for your decision-making regarding our services. [Contents] ■ Company Introduction ■ Case Study "Corporate Site" ■ Case Study "Portal Site" ■ Case Study "Membership Site" ■ Case Study "System Development" ■ Information *For more details, please download the PDF or feel free to contact us.
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This document introduces the reasons behind achieving an 80% viewing rate for the internal portal of Sega Sammy Holdings. It includes a wealth of information on the background of the internal portal renewal, management challenges and solutions, update challenges and solutions, user challenges (from the publishing side) and solutions, as well as post-operation challenges and solutions. Additionally, it provides information on post-operation challenges and their solutions, as well as our company's journey and features. Please make use of it. [Contents (partial)] ■ What is CMS ■ Introduction to Sega Sammy Holdings ■ Background of the renewal ■ Management challenges and solutions ■ Update challenges and solutions *For more details, please download the PDF or feel free to contact us.
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This document provides an overview of Shift Inc.'s internal portal site production services. It includes a variety of information such as our strengths, a list of production achievements, explanations of internal portals, benefits of construction, features of the service, and commonly implemented functions. Additionally, it contains reasons why our company is chosen, case studies, pricing overview, the process of use and production, examples of production schedules, and frequently asked questions. Please use this information as a reference for deciding to utilize our services. 【Contents (partial)】 ■ Company Introduction ■ What is an Internal Portal Site? ■ Internal Portal Site Production Services ■ Case Studies ■ Pricing Information *For more details, please download the PDF or feel free to contact us.
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This document provides an overview of Shift Inc.'s membership-based portal site production service. It includes explanations of membership-based portal sites, types of sites similar to membership-based portals, benefits of construction, features of the service, and reasons why our company is chosen, among many other pieces of information. Additionally, it contains examples of pricing, information about servers, the flow of use, sample production schedules, and frequently asked questions. Please use this information as a reference for deciding to utilize our services. 【Contents (Partial)】 ■ Company Introduction ■ What is a Membership-Based Portal Site? ■ Membership-Based Portal Site Production Service ■ Case Studies ■ Pricing Information *For more details, please download the PDF or feel free to contact us.
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In this document, we will introduce case studies of portal sites that Shift Inc. has produced and supported so far. We present numerous examples, including cases where new touchpoints with customers were established and the site was enhanced through gradual expansion, as well as the production case of a "site where you can search for 100 years' worth of films" that has gained a reputation both inside and outside the company. Additionally, we provide an explanation of what a portal site is, the differences from a homepage, how to proceed with building a portal site, and key points for successful portal site construction. We hope you find this information useful. [Contents] ■ What is a portal site? ■ Case study: "Portal Site" ■ Case study: "Membership Portal Site" ■ Company introduction *For more details, please download the PDF or feel free to contact us.
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