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What You Should Know About the Differences Between VR, AR, and MR

Three words that I've been hearing a lot lately. A detailed explanation of the differences between each!

■VR (Virtual Reality) A technology referred to in Japanese as "artificial reality" or "virtual reality." By wearing dedicated goggles, the realistic experiences obtained through VR can feel as if they are real. ■AR (Augmented Reality) A technology known in Japanese as "augmented reality." Through dedicated glasses (including smartphones and tablets), it feels as if digital content exists in the real world. There are three types: marker-based (image recognition), plane recognition, and location-based. ■MR (Mixed Reality) A technology referred to in Japanese as "mixed reality." By wearing dedicated goggles, the internal camera recognizes the shape and size of the real space (spatial mapping) and projects digital content over it. VISUS&co. leads a team with the latest CG technology and expertise to propose plans tailored to client needs, enhancing the value of corporate brands, products, and services using digital solutions. *For more details, please refer to the related links or feel free to contact us.

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