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[Data] Example of a competitive presentation material for major confectionery manufacturers.

The quality of the proposal will significantly improve through the reinforcement of perspectives by unique question design!

This document is an example of a competitive presentation created by a former top agency's skilled strategist for major confectionery manufacturers. It includes an analysis of the gummy industry using a positioning map based on recognition and satisfaction rates, centered around the "Bourbon Fettuccine Gummy Series." Additionally, it presents casual research results from a survey of 200 men and women aged 15-29 about what they usually do with friends and current trends. [Contents (partial)] ■ Analyzed products ■ Competing products ■ Gummy industry analysis | Purchase rate ■ Gummy industry analysis | Positioning map ■ Gummy industry analysis | Competitor top analysis funnel *For more details, please download the PDF or feel free to contact us.