Changing the common sense of trying on clothes with 'virtual fitting'! Instantly visualizing wearing images with generative AI.
Even when looking at photos or actual items, it is difficult to imagine whether something will suit you without trying it on. In the apparel industry, trying on clothes is an important process for making purchase decisions, but the hassle of changing clothes, time loss, limitations of in-store inventory, and drop-offs due to waiting for fitting rooms have been significant challenges. "AI/FITTING" is a next-generation solution that utilizes generative AI image processing technology to streamline these challenges. It instantly fits specified clothing data onto a captured image of the customer, visualizing a natural wearing image. This approach is particularly expected to improve the efficiency of customer service and the quality of customer experience for products that require more effort to try on, such as dresses and kimonos. 【Main Features】 1. Instant fitting with AI: Creates a natural wearing image through generative AI image processing. 2. Realization of inventory-free customer service: Allows for fitting suggestions of different colors or sizes that are not available in-store on the spot. 3. New styling proposals: Smoothly switches between multiple outfit combinations. It also supports customized development tailored to the characteristics of the company's brand products and integration with existing e-commerce and CRM systems.
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basic information
【Main Specifications and System Configuration】 - Supported Devices: Store tablets (iPad / Android), smartphones, web browsers - Core Technology: Advanced generative AI image processing technology, 3D avatar automatic generation engine - Integration Interface: REST API / CSV data integration (product database, cart, CRM integration) - Security: Instant privacy trimming of captured images, secure cloud image processing 【Provision Format and Custom Development】 - In addition to package implementation, we perform tuning of dedicated AI engines and UI customization optimized for the brand's unique worldview and product characteristics (dresses, traditional clothing, suits, etc.). - We support custom development that includes seamless data integration with existing e-commerce sites and customer management systems.
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Applications/Examples of results
【Purpose】 - Virtual fitting for bridal outfits such as wedding dresses and tuxedos - Simplification of fitting for traditional Japanese clothing like furisode, hakama, and yukata, which take time to put on - Online fitting simulation for apparel stores and apparel e-commerce sites - Confirmation of wearing images for glasses, accessories, etc.
Detailed information
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【Instant Fitting with AI】 Instantly fit specified clothing data onto the captured image of the customer. Advanced generative AI image processing creates a natural wearing image without any sense of incongruity.
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"Realizing Stockless Customer Service" It is possible to suggest trying on different colors or sizes that are not available in-store, as well as items exclusive to e-commerce, on the spot. This maximizes the range of customer service even in limited store space.
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【New Styling Proposal】 Smoothly switch between multiple outfits. Enhance the quality of customer service and encourage new purchases. Ideal for items that require effort to change, such as dresses and kimonos.
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【New Styling Proposal】 Smoothly switch between multiple outfits. Enhance the quality of customer service and encourage new purchases. Ideal for products that require effort to change, such as dresses and kimonos.
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"Development optimized for our brand" We carry out customized development that maximally conveys the silhouette and design appeal of the products handled by your company. We will build an omnichannel experience that integrates with existing e-commerce and CRM systems.
Company information
Consistent contract development from "requirements definition" to "after follow-up" Aicel was established in 1989 as a system technology research institute to build business systems for companies. In 2000, it merged with Aitec, which focuses on embedded software development, and started as an IT company with two main business pillars. We provide system solutions that drive innovation for companies across various industries and business types. We excel particularly in building web-based business systems and, through collaboration with our embedded business, we are also skilled in offering a series of proposals that include web applications and hardware. In an era where IT systems are utilized in various scenes, we are focusing on development utilizing smart devices and software development using the latest technologies. Additionally, our development areas continue to expand, including ground-based software development that supports communication protocols, in-vehicle systems, and attitude and orbit control for satellites. With a commitment to "constantly creating new solutions," Aicel, backed by technological innovation and integration, high technical skills, and a flexible development system supported by broad and deep experience, creates new value as a trusted partner.
