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  6. [Management Column Vol. 46] CS and ES for Creating an Attractive Company

[Management Column Vol. 46] CS and ES for Creating an Attractive Company

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last updated:Aug 24, 2026

コンサルティング・ネットワーク
コンサルティング・ネットワーク
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This is a column written by our representative, Kazuaki Sawada, detailing the insights he has accumulated in the fields of business revitalization, management improvement, and bank negotiations.

We provide content that serves as decision-making material for managers, ranging from reading monthly trial balances, dialogue with banks, organizational restructuring, to business succession.

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consulting_横_w200_白.jpg

[Management Column Vol. 46] CS and ES for Creating an Attractive Company

consulting_横_w200_白.jpg
consulting_横_w200_白.jpg
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Please use this as hints for management decisions, such as building a management foundation, improving management quality, cash flow management, bank relations, business succession, and restructuring after the appointment of the second or third generation. Additionally, feel free to contact us with any questions or inquiries when putting this into practice.

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Employees cannot meet customer expectations while harboring dissatisfaction or distrust towards the company. To achieve customer satisfaction (CS), it is essential to first enhance employee satisfaction (ES) and create an attractive company. The first condition is "the attractiveness of the management." The ambition, passion, vitality for the business, and the ability to be strict with oneself while being generous and tolerant towards others serve as the gravitational pull that attracts employees. The second is "the company's future potential." It is important not only to consider profitability and stability but also to invest in future developments such as business development, product development, and talent cultivation. Additionally, it is crucial to share the company's direction with employees and establish a system that connects this to execution. Related article: How successful companies conduct meetings. Organizational reforms for "execution" that small and medium-sized enterprises should undertake. https://www.consulting-network.jp/column-26-meeting-execution-reform?utm_source=chatgpt.com Please budget for "investments" in your management plan and work towards creating an attractive company. Next time, I will share insights on "transforming into an organization that follows through!"

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コンサルティング・ネットワーク

コンサルティング・ネットワーク

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Our company is a group of professional consultants who value practical insights born from responding to corporate needs. With practical management know-how and a strong belief, we solve management challenges and achieve everything from startup support, reconstruction and revitalization support, growth expansion support, and business continuity support to building a solid management foundation.

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