Introducing data from the "Survey on Considering Japan's Future" regarding declining environmental awareness, AI utilization, and the acceptance of job change support services!
Our company held an online seminar titled "The Changing Consciousness of the Japanese People" on August 25, 2025. While concepts such as sustainability have become established, there is a noticeable cooling of environmental awareness. Additionally, the advancement of AI utilization has led to changes in usage consciousness. There is a relatively accepting attitude towards the spotlighted "job change agency services." Other trends include a noticeable rejection of "reselling and stockpiling." Using the survey results from the "Survey on Considering Japan's Future," which captures the consciousness of the Japanese people over time, we discussed topics for the future. 【Overview】 ■ Date: August 25, 2025 (Monday) 12:00-12:30 ■ Method: Online broadcast (Teams Town Hall) ■ Participation fee: Free ■ Speaker: Manager of the Planning Department, Japan Marketing Agency Inc. *For more details, please download the PDF or feel free to contact us.
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【Content】 ■Topics from the "Survey on Thinking About Japan's Future" that captures awareness over the years - Utilization rate of AI, advantages and disadvantages of AI - Utilization rate of immersive experiences and facilities - Decrease in awareness of plastic reduction - Opinions on job change agency services - What do people feel is luxurious? *For more details, please download the PDF or feel free to contact us.
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For more details, please download the PDF or feel free to contact us.
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Our company has supported the marketing of some of Japan's leading companies and has assisted in numerous product developments and consumer understanding. Based on our years of experience and knowledge, we incorporate technology and information, and we are committed to the unique development of research methods and analytical techniques. We will continue to be a group of professionals who do not compromise while being close to our clients. Please feel free to contact us if you have any requests.



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