[Galapon AR DM Success Case] New Year's cards with AR that enhance the effectiveness of New Year's greetings.
A New Year's card you can experience! We were able to welcome the start of 2025 with a differentiated state from other companies.
At the IRIS Group, we have incorporated AR content into the New Year's cards for our business partners using "GaraponAR DM" for 2025, ensuring that it is more than just a simple New Year's greeting. Inspired by the Year of the Snake in 2025, we included an AI-generated "snake" in the New Year's card. When the card is scanned with a camera, an AR content is displayed showing the snake ascending to the heavens (symbolizing further growth and evolution). We received feedback from our business partners such as, "I scanned the QR code," allowing us to start 2025 in a differentiated manner from other companies. [Case Overview] - Inspired by the Year of the Snake in 2025, we included an AI-generated "snake" in the New Year's card, which, when scanned with a camera, displays AR content of the snake ascending to the heavens. *For more details, please refer to the related links or feel free to contact us.
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Since our establishment, we have consistently challenged ourselves in various businesses as a company dedicated to creating ventures related to communication. Thirty years ago, we launched the first digital printing business in Japan, and subsequently, we ventured into web-related businesses in line with the internet boom. At the same time, we started an online advertising distribution business and expanded into an online certification system business based on the know-how we acquired. Furthermore, as the pace of digital transformation (DX) evolved, we broadened our business field into marketing, and now we cover all areas of DX. While our business has diversified, the central theme we always focus on is "facilitating communication," and we continue to develop solutions for this purpose. As a company that creates businesses, we have maintained an unchanging policy for 30 years, and we have engaged in over 120 different ventures to date. We hope that those who wish to enhance communication between companies and between companies and individuals will consider reaching out to us for support.