Clearly clarify who you want to convey what to and with what intention, and then create effective introductory materials!
We would like to introduce a case where we created service introduction materials at our company. We received a consultation from a client who plans to provide a service and has no issues with the content, but struggled to effectively express what they wanted to convey about the service, resulting in an inability to create the service introduction materials. Therefore, we discussed and defined "who we want to appeal to," "which aspects," and "what we want to emphasize" regarding the planned service, and created introduction materials to achieve the desired effect. [Case Overview] ■ Request - To create introduction materials (such as exhibition panels, handouts, and diagrams for press releases) that effectively communicate the service after a thorough understanding of it. ■ Results - Produced promotional materials that expressed the intended message as desired. - Reconfirmed and clarified what and how they wanted to convey their message. *For more details, please download the PDF or feel free to contact us.
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Designers are like "interpreters" in business creation, possessing both a "user perspective" that accurately captures needs and a "business perspective" that utilizes business acumen. Our company leverages these characteristics of designers to consider: - What is the "truly necessary" for users? - How should this be incorporated into the business? We support the growth of our clients' businesses comprehensively from both the user and business perspectives.