Let's learn about accuracy, precision, and sampling rate!
We will introduce the basics of eye tracking, which we hope will be useful not only for those considering starting research or surveys using eye tracking but also for those who are already using it. The article is structured in three parts, so please take a look. Part 1: The mechanism of eye trackers Part 2: The human visual system and types of eye movements In this article, we will explain: - Accuracy and precision - The sampling rate of eye trackers We hope this will be helpful to you. *For more details, please refer to the PDF materials or feel free to contact us.
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basic information
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Applications/Examples of results
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Line up（2）
| Model number | overview |
|---|---|
| Tobii Pro Glasses 3 | Wearable eye tracker |
| Tobii Pro Spark | Entry model for beginners in eye tracking |
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Company information
Tobii Technology is the leading company in eye tracking, which allows us to understand where people are looking. Tobii's eye tracking technology is used in a wide range of fields, including skill transfer, academic research, marketing research (product packaging, advertising, usability), and interfaces (gaze control). Tobii provides not only the necessary hardware and software for eye tracking but also research services such as study design, data collection, and data analysis.