[Book] Discovering New Potential and Future Needs Born from With/After Corona and Applying Them to New Product Development (No. 2142)

Free trial available - Specialized literature. Book title: "Discovering New Potential and Future Needs Born from With/After Corona and Applying Them to New Product Development."

☆ The changes in "best-selling products" and "diversity of needs" brought about by COVID-19 hide business opportunities where there are changes! ■ Key Points of This Book ◎ Capture latent needs that customers and consumers are not aware of! ~ Using AI, machine learning, text mining, biometric information, patent information, literature information, etc. ~ 1. What changes in living environments, preferences, and consumption behaviors have been brought about by COVID-19! 2. What needs are consumers unaware of, and what needs have they given up on! 3. Here is the next target! An explanation of trends in attention-grabbing markets! 4. Methods for discovering latent needs using AI and text mining! 5. How to identify future needs through hypotheses derived from vast literature and patent information! 6. Surprisingly, there are ways to find customer needs buried within the company! 7. How to capture customer needs online! 8. Key points for practicing technology marketing in a telework environment! 9. How to extract customer and consumer needs from biometric information! 10. How to translate identified latent and future needs into research and development themes!

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Do you have any concerns or requests regarding wired bed exit sensors? × Tangling or tripping over wired cables × Cable disconnection or damage × Worrying about forgetting to turn the switch back on after temporarily stopping the sensor. × Wanting to be notified of bed exits even from a location far from the nurse call outlet. Such concerns can be resolved simply by connecting our wireless nurse call linked set to the sensor! Our wireless nurse call linked set allows you to connect bed exit sensors like "Ugo-kun," "Foldable Thin Matta-kun," "Ayumi-chan," and "Just Place Pole-kun" to transmitters and receivers, reducing wiring around the bed area, alleviating concerns about tripping or falling due to cables, and contributing to a tidier work environment. Furthermore, it enables the use of bed exit sensors even from locations far from the nurse call outlet, allowing for more flexible equipment placement.

A truck berth is a space in a logistics warehouse where trucks can be parked to load and unload goods. By installing sensors in the truck berth to display the occupancy status, it is possible to quickly guide trucks to available spaces. Additionally, sharing the occupancy status with warehouse workers allows for a swift start to loading and unloading, improving overall productivity and reducing truck waiting times. 【Target Products】 - Occupancy detection sensor HM-UX2/UW2 (ceiling-mounted, ultrasonic type) ■ Benefits of Implementation Benefit 1: The HM-UX2 can be installed at high positions without height restrictions. Benefit 2: By setting the detection distance higher than a person's height, false detections caused by people are reduced. Benefit 3: The HM-UX2 is not affected by the floor surface, eliminating false detections caused by small stones or unevenness on the floor. Benefit 4: For locations with many parking spaces, the communication-type ultrasonic sensor HM-UW2 is recommended.

Based on practical experience in both support companies and business companies, SBS Marketing Co., Ltd. provides consulting services related to marketing, sales promotion, and customer acquisition primarily in the BtoB (business-to-business) sector. On August 21, 2025 (Thursday), they published a page titled "Does 'Order' Affect Impressions?! 'Serial Position Effect'". When multiple pieces of information are presented in order, the middle information tends to be less memorable, while the 'first' and 'last' pieces of information are more likely to be retained in memory, known as the 'serial position effect'. The page explains the experimental content that proved this effect, the two theories that support it, examples of its occurrence in business contexts, and points to consider when utilizing it. (Page Overview: Excerpts) ■ What is the 'Serial Position Effect'? ■ Experiments that clarified the 'Serial Position Effect' ■ The two theories that explain the 'Serial Position Effect' ■ Examples of the 'Serial Position Effect' in business contexts ■ Cautions regarding the 'Serial Position Effect' (DL content only) ▼ For more details, please visit this page. https://sbsmarketing.co.jp/blog/serial-position-effect-2025-08/

Details of the FaceMe Security 8.3 Update < Revamped UX for Action & Alert Rule Settings > Previously, individual settings were required for each action even within the same rule. By completely overhauling the UI and UX, we have transformed the operation screen to allow for intuitive and efficient configuration. ▶ Key Update Points - Multiple actions (notifications, access control, VMS integration, etc.) can now be set within a single rule. - The settings screen has been consolidated into a single page, allowing for an overview and editing of the entire configuration at a glance. < Enhanced Integration Features with Face Terminal (Facial Recognition Terminal) > FaceMe Security integrates with the MSK Knoctoi series (Standard/Lite), enabling door opening and closing based on facial recognition results without the need for additional devices. This update allows for detailed configuration of door opening and closing rules based on location, time of day, and groups of individuals, enabling more flexible access management tailored to on-site operations. ▶ Expected Implementation Scenarios - All employees can enter the entrance, while only administrators can enter specific areas at night, etc.

We will introduce the implementation results of the sensor technology developed by the Hotron Group, which has been cultivated over more than half a century, through customer case studies. In addition to automatic door sensors, we also offer a wide range of vehicle detection sensors and nursing/care sensors. We have many implementation examples available, so please take a look at the case study page.