女ゴコロマーケティング研究所 List of Products and Services

We offer a "Project Consulting Service" based on four perspectives necessary for successful female marketing (understanding women, customer-centricity, female perspective, and future perspective), covering targeting, persona setting, concept making, product design, and planning various initiatives leading to market launch. Our consulting utilizes effective teaching and coaching approaches, based on participation in bi-monthly overall project meetings, to work towards the project's goals from the angles of marketing, human resource development, and corporate culture reform. 【Main Support Projects】 ■ Product development, store development, brand building, and showroom development that capture women's hearts ■ Women's market development projects ■ Sales programs for acquiring female customers ■ Building female fan communities and communication design, etc. *For more details, please download the PDF or feel free to contact us.

• others

The "Women Marketer Training Course" is an online program aimed at women involved in product and service planning and development, marketing, and more. It leverages the unique perspectives, sensibilities, and experiences of women as consumers in marketing. Led by specialists who have consulted on numerous women marketing projects and have trained over 2,000 women marketers, the program offers essential and practical content tailored to address the challenges participants face. 【Target Audience】 ■ Women involved in planning, such as product planning, sales planning, and promotional planning ■ Women engaged in branding and general marketing activities ■ Women involved in launching and promoting new businesses ■ Women who want to step up further by utilizing their unique perspectives and sensibilities *For more details, please download the PDF or feel free to contact us.

• Employee training